Website hosting is not always at the top of your list when managing your day. However, it is important that when you create your website, you choose your host carefully. There are a few important reasons why you need to take care when picking a web host. In this article we will discuss how to choose a good one and why it’s important to you.
As a business owner your website serves as a marketing tool and a way of communicating with your customers. If your website is down or non-functioning, it doesn’t do your business any good. Sadly even in this day and age you can get website hosts that are slow, or have blackouts that make your website inoperable for some time.
When you are spending good money to design a great site, then promote it to people, you want to make sure they actually see your website when they arrive at it. Having a shoddy website host can make all your efforts go down the drain. That’s why its essential you take the time to pick the right one.
One of the questions you need to ask your potential host is how much “up time” they have. This means how often do their servers go down and make it impossible for your visitors to access your website. You should look for a host with 99% up-time. Which means that your website will only be unavailable less than 1% of the time.
You should also carefully test your potential website host to see how fast your website can load. You may be surprised to discover some website hosts are quite slow at loading. This is terrible for your brand image and your visitors’ experience. You also need to inquire as to what type of hosting they offer. Website loading speeds often vary depending on what type of package you buy. Of course the more expensive the package, the faster it loads.
You also want to find out how much space your host offers you and what your “website traffic limits” are. Many good web hosts nowadays give you almost unlimited space and traffic for your website. This is very good for you because it means you don’t have to worry about too many visitors going to your site and then having your host shut it down. This really does happen so watch out!
You need to find out how much of the following you’ll get in any given package:
> Disk space
> Website traffic
> Database space
> Website domains
For example, if you want to have more than one website in the future, how many domains does your host allow you to have? Some only allow one domain whereas others allow an unlimited number.
Finding a hosting company that offers great customer service is crucial for entrepreneurs who are not tech savvy. When your website goes down or you have problems and questions, you need to have a company there for you 24/7; someone who can be at your side, showing you exactly what to do without waiting on the phone all day.
Finally, you need to ensure that your hosting company has good security so that your sensitive data is safe from hackers. Check what kind of website security your host offers for free and if it will be adequate for your needs. The last thing you want is your sensitive data to be stolen by hackers because your website host had shoddy security.
Overall, investigating a website hosting company and ensuring you get a good one should be important to any business owner. There are big implications for getting a bad hosting company, and the benefits of a good company are well worth the time looking around. Follow these tips and communicate with your website designer to find a solution for you.